Helping great brands
win at Commerce
For the past decade, we’ve been mastering ecommerce, delivering fully managed, end-to-end solutions that drive real growth
For the past decade, we’ve been mastering ecommerce, delivering fully managed, end-to-end solutions that drive real growth. Clients choose us because we show up with equal parts passion and accountability.
We have a shared obsession for the success of their ecommerce stores - our revenue share model means we have skin in the game. And to move the dial meaningfully, we invest, and keep investing, the time to gain deep insights of your business.
Our story
Our story
For the past decade, we’ve been mastering ecommerce, delivering fully managed, end-to-end solutions that drive real growth. Clients choose us because we show up with equal parts passion and accountability.
We have a shared obsession for the success of their ecommerce stores - our revenue share model means we have skin in the game. And to move the dial meaningfully, we invest, and keep investing, the time to gain deep insights of your business.
Our story
Culture and values
Culture and values
Our success comes from building meaningful connections between people, technology, and purpose.
Every partnership, client relationship, and team decision reflects our five core values: being Passionate about ambitious growth and treating every business like our own; staying Responsive through active listening and real-time action; maintaining a Client-Centric approach that goes above and beyond with professionalism and respect; being Pro-Active by anticipating challenges and consistently adding value; and staying Solution Oriented by focusing on possibilities, sharing knowledge, and turning obstacles into opportunities. These values shape how we work and drive our mission to connect people and technology for ecommerce success.
Culture and values
Our success comes from building meaningful connections between people, technology, and purpose.
Every partnership, client relationship, and team decision reflects our five core values: being Passionate about ambitious growth and treating every business like our own; staying Responsive through active listening and real-time action; maintaining a Client-Centric approach that goes above and beyond with professionalism and respect; being Pro-Active by anticipating challenges and consistently adding value; and staying Solution Oriented by focusing on possibilities, sharing knowledge, and turning obstacles into opportunities. These values shape how we work and drive our mission to connect people and technology for ecommerce success.
2003
R.O.I Media
We launch a results driven digital agency with a strong focus on search.
2009
R.O.I Digital
We take on more ecommerce clients, rebrand, and become one of SA's first Google partners.
2020
COVID accelerates eCommerce
The pandemic forces ecommerce adoption. Many companies see 3 years worth of growth in three months.
2007
R.O.I Media
We expand our offering to control all aspects of digital. Notable new additions include social media and web development.
2015
eComplete
We synthesize 12 years of digital experience into a fully managed end-to-end ecommerce solution.
2022
SMOLLAN
We begin the transition to complete commerce. SMOLLAN joins forces with eComplete and bolts on Marketplace offering.
Meet our amazing team.
We are a team of strategists, designers, and innovators passionate about helping agencies grow.
Allen Jaffe
Chief Executive Officer
Bradley Bryant
Chief Operational Officer
Cara Procter
Head of Operations
Rayhaan Williams
Head of Digital Marketing
Jason Costa
Head of Client Success
Steve
Lead Software Engineer
Meet our amazing team.
We are a team of strategists, designers, and innovators passionate about helping agencies grow.
Allen Jaffe
Chief Executive Officer
Bradley Bryant
Chief Operational Officer
Cara Procter
Head of Operations
Rayhaan Williams
Head of Digital Marketing
Jason Costa
Head of Client Success
Steve
Lead Software Engineer
Meet our amazing team.
We are a team of strategists, designers, and innovators passionate about helping agencies grow.
Allen Jaffe
Chief Executive Officer
Bradley Bryant
Chief Operational Officer
Cara Procter
Head of Operations
Rayhaan Williams
Head of Digital Marketing
Jason Costa
Head of Client Success
Steve
Lead Software Engineer
Powered by the Smollan Group
We are proud to be backed by the Smollan Group — a global leader in retail solutions, with a presence across multiple continents. This partnership strengthens our capabilities in data, commerce, and customer experience, enabling us to drive smarter growth for every client.
Global reach
Presence in 60+ countries with deep local market expertise.
Global reach
Presence in 60+ countries with deep local market expertise.
Data driven insights
Actionable data insights that power smarter, faster growth.
Data driven insights
Actionable data insights that power smarter, faster growth.
End to end solutions
Retail, commerce, and digital capabilities combined support.
End to end solutions
Retail, commerce, and digital capabilities combined support.
Powered by the Smollan Group
We are proud to be backed by the Smollan Group — a global leader in retail solutions, with a presence across multiple continents. This partnership strengthens our capabilities in data, commerce, and customer experience, enabling us to drive smarter growth for every client.
Global reach
Presence in 60+ countries with deep local market expertise.
Data driven insights
Actionable data insights that power smarter, faster growth.
End to end solutions
Retail, commerce, and digital capabilities combined support.
Our global presence
We operate across 6 offices on 3 continents, connected by 1 unified strategy driving growth and global impact.
Cape Town (HQ)
Milan
Sydney
Stockholm
Stockholm
London
Ready to elevate your brand and unlock new growth?
With years of experience, we’ve helped businesses generate millions. Partner with us to scale confidently.
Ready to elevate your brand and unlock new growth?
With years of experience, we’ve helped businesses generate millions. Partner with us to scale confidently.
Ready to elevate your brand and unlock new growth?
With years of experience, we’ve helped businesses generate millions. Partner with us to scale confidently.